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Ban counter-intuitive pricing

Submitted on Tuesday 15th November 2011

Rejected on Wednesday 21st June 2017

Current status: Rejected

Rejection code: irrelevant (see below for details)

Petition Action

Ban counter-intuitive pricing

Additional Information

Make it illegal to price goods such that the consumer is led to believe that one buying option is less expensive than another for the same product.
For example: "Value" packs at supermarkets should cost less per unit weight than other packs. Multipacks should cost less per item than the same number of individual items.


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This petition was rejected

The Government e-Petitions Team gave the following reason:

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