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Iceland’s TV Christmas Ad Should Not Be Banned! Help Save The Orangutans!

Submitted on Friday 9th November 2018

Rejected on Tuesday 13th November 2018

Current status: Rejected

Rejection code: irrelevant (see below for details)

Petition Action

Iceland’s TV Christmas Ad Should Not Be Banned! Help Save The Orangutans!

Petition Details

The ASA have banned Iceland’s Christmas Ad for being too political! However, the advert is highlighting a massive environmental issue that needs addressing- the production of palm oil is destroying thousands of miles worth of rainforest. Orangutans are now endangered as a result!

Additional Information

Watch full video here: https://m.youtube.com/watch?v=JdpspllWI2o


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This petition was rejected

The Government e-Petitions Team gave the following reason:

The decision was taken by Clearcast, who are a private organisation. They preclear adverts on behalf of broadcasters before they appear on television.

You can find their statement here:

www.clearcast.co.uk/blog/clearcasts-md-responds-to-coverage-of-their-decision-not-to-clear-the-iceland-ad/

Broadcast adverts are covered by the UK Code of Broadcast Advertising. The rules on political advertising are the responsibility of Ofcom, and not the UK Government or Parliament.

www.asa.org.uk/codes-and-rulings/advertising-codes/broadcast-code.html

You could start a new petition calling for changes to the way advertising is regulated in the UK if that is something you would like to see happen.

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