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Release the Iceland TV advert and help encourage consumers to say no to palm oil

Submitted on Wednesday 14th November 2018

Rejected on Thursday 15th November 2018

Current status: Rejected

Rejection code: irrelevant (see below for details)

Petition Action

Release the Iceland TV advert and help encourage consumers to say no to palm oil

Petition Details

Iceland released a Christmas advert highlighting the devastation caused by palm oil products. Consumers need to know what goes on to make products they use every day. If we are more aware and have clearer labelling on products containing palm we can help stop the decline in orangutan population.

Additional Information

Palm oil is one of the most environmentally-damaging industries, and each day 25 orangutans are killed. It’s production wipes out rainforests and wildlife, driving animals like the orangutan into extinction.
This advert is educational and more people need to be aware of the devastation this industry is causing.
Please sign if you believe that this advert holds an important message that the general public need to be aware of and labelling should be clearer on products that contain palm.


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This petition was rejected

The Government e-Petitions Team gave the following reason:

The decision was taken by Clearcast, who are a private organisation. They preclear adverts on behalf of broadcasters before they appear on television.

You can find their statement here:

www.clearcast.co.uk/blog/clearcasts-md-responds-to-coverage-of-their-decision-not-to-clear-the-iceland-ad/

Broadcast adverts are covered by the UK Code of Broadcast Advertising. The rules on political advertising are the responsibility of Ofcom, and not the UK Government or Parliament.

www.asa.org.uk/codes-and-rulings/advertising-codes/broadcast-code.html

You could start a new petition calling for changes to the way advertising is regulated in the UK if that is something you would like to see happen.

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