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Stop the misrepresentation of 'high' protein content in food

Submitted on Friday 20th May 2022

Rejected on Tuesday 24th May 2022

Current status: Rejected

Rejection code: no-action (see below for details)

Petition Action

Stop the misrepresentation of 'high' protein content in food

Petition Details

Enforce stricter standards on the branding of foods said to contain high protein.

Additional Information

Companies sometimes market food as 'high in protein content'. However, these foods often contain a similar amount to their non-protein-branded equivalents.

This is health-washing (the green-washing equivalent); consumers are being mis-sold food that is undeservedly branded as protein-rich.

Consider setting a standard on food branding/marketing to ensure protein marketed foods are not misleading consumers.


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This petition was rejected

The Government e-Petitions Team gave the following reason:

Petitions need to call on the Government or Parliament to take a specific action.

We're not sure exactly what you'd like the Government or Parliament to do. We're not sure whether you'd like to change the current definition of high in protein and if so what you'd like it to be

www.legislation.gov.uk/eur/2006/1924/annex/division/17/adopted

You could start a new petition explaining clearly what you would like the Government or Parliament to do.

Have your say on this petition!

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