Submitted on Sunday 30th October 2022
Rejected on Monday 7th November 2022
Current status: Rejected
Rejection code: no-action (see below for details)
Require all media platforms using targeted advertising to allow user preference
Create legislation that requires any media platform that use targeted advertising to collect and respect users' wishes about the types of advertising they are shown. For example, gambling adverts may be morally offensive or detrimental to users' wellbeing, so it should be possible turn these off.
Media platforms, including both online platforms and television platforms, use algorithms to target advertising according to users' profiles. Currently, users have no control, other than to turn targeted advertising off (sometimes) or to change their usage habits. As targeting is based on algorithms to choose the type of advertising presented to users, it would be possible to collect users' preferences of the type of advertising they do not wish to see and apply them via the targeting algorithm.
You can't sign this petition because it was rejected. But you can still comment on it here at Repetition.me!
The Government e-Petitions Team gave the following reason:
Petitions need to call on the Government or Parliament to take a specific action.
We understand that you are concerned about the types of advertising people can be shown online, but we're not sure what options you want those hosting online adverts to be required to offer users.
You could start a new petition explaining clearly what you would like the Government or Parliament to do.
3.149.26.176 Fri, 26 Apr 2024 23:21:43 +0100
