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Restrict TV advertising to one advert per break

Submitted on Monday 6th October 2014

Rejected on Wednesday 21st June 2017

Current status: Rejected

Rejection code: irrelevant (see below for details)

Petition Action

Restrict TV advertising to one advert per break

Additional Information

TV advertising is getting to the point that it is seriously destroying quality programming. In a typical 30-min show, most channels have at least 12 minutes of adverts, which frankly makes the quality of many channels very poor indeed.

This proposal seeks to restrict TV adverts to only one advert per break, and also restrict the maximum number of breaks per hour.

It should therefore also be mandatory for 1 slot in every hour to be reserved and donated to charities.

To implement this in full there would also need to be a restriction on the number of breaks in an hour.


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This petition was rejected

The Government e-Petitions Team gave the following reason:

This is a matter for the Advertising Standards Authority and the broadcasting companies concerned.

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